---
product_id: 122553240
title: "Defy Damage Protective Shield, 100 ml"
brand: "joico"
price: "239 Lei"
currency: RON
in_stock: true
reviews_count: 8
category: "Joico"
url: https://www.desertcart.ro/products/122553240-defy-damage-protective-shield-100-ml
store_origin: RO
region: Romania
---

# UV & pollution defense Color fade prevention Heat protection up to 230°C Defy Damage Protective Shield, 100 ml

**Brand:** joico
**Price:** 239 Lei
**Availability:** ✅ In Stock

## Summary

> 💥 Defy damage, own your glow—every day, every style.

## Quick Answers

- **What is this?** Defy Damage Protective Shield, 100 ml by joico
- **How much does it cost?** 239 Lei with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.ro](https://www.desertcart.ro/products/122553240-defy-damage-protective-shield-100-ml)

## Best For

- joico enthusiasts

## Why This Product

- Trusted joico brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Light as Air:** Non-greasy, fast-absorbing formula that leaves no residue—perfect for all hair types.
- • **Shield Your Style:** Defends hair from heat styling up to 230°C (450°F) for flawless looks every time.
- • **Environmental Armor:** Blocks harmful UV rays and pollution, keeping your hair vibrant and healthy.
- • **Color Lock Technology:** Preserves your hair’s rich color by reducing oxidative damage and fading.
- • **Strength in Every Strand:** Fortifies hair to reduce breakage and withstand daily styling stress.

## Overview

Joico Defy Damage Protective Shield is a lightweight, leave-in gel that protects hair from heat up to 230°C, UV rays, and pollution while preserving vibrant color and reducing breakage. Its fast-absorbing, non-greasy formula suits all hair types and supports stronger, healthier hair with daily use.

## Description

Product Description Joico Defy Damage Protective Shield is a lightweight, leave-in treatment designed to safeguard hair from the damaging effects of heat styling, UV exposure, and environmental pollutants. Infused with Joico’s exclusive SmartRelease Technology, this advanced formula continuously strengthens and protects hair while maintaining vibrant, long-lasting color. Its heat-resistant properties defend against temperatures up to 230°C (450°F), reducing breakage and ensuring smoother, healthier-looking hair. The non-greasy, fast-absorbing texture makes it ideal for all hair types, providing daily protection without buildup. Packaged in a convenient 100ml size, this salon-quality shield is an essential step for maintaining strong, resilient, and beautiful hair. Directions 1. Apply product to clean, damp hair prior to styling. 2. Distribute evenly throughout hair, focusing on mid-lengths and ends. 3. Do not rinse out. 4. Style as desired.

Review: Hair Detangler and Defence Cream - This is a great product. I originally bought it as a detangler before blow drying but its defence against the heat too, don’t need conditioner if you use this, hair feels and looks good after use 👌 been using for a few years now.
Review: Great Product - Fantastic stuff

## Features

- Advanced Heat Protection: Joico Defy Damage Protective Shield defends hair from heat styling up to 230°C (450°F).
- UV & Pollution Defense: Shields hair against environmental stressors, including UV rays and pollution.
- Prevents Color Fade: Helps maintain vibrant, long-lasting hair color by reducing oxidative damage.
- Strengthens & Reduces Breakage: Fortifies hair to resist damage from daily styling and external aggressors.
- Lightweight, Non-Greasy Formula: Absorbs quickly without weighing hair down or leaving residue.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07NXVWVG2 |
| Benefits | Protection against damage |
| Best Sellers Rank | 17,332 in Beauty ( See Top 100 in Beauty ) 204 in Hair Deep Conditioners & Treatments |
| Brand Name | Joico |
| Country Of Origin | USA |
| Customer Reviews | 4.7 out of 5 stars 4,251 Reviews |
| Global Trade Identification Number | 00074469509527 |
| Hair Type | All |
| Hair type | All |
| Item Form | Gel |
| Item Type Name | Defy Damage Protective Shield |
| Item Volume | 3.38 Fluid Ounces |
| Item Weight | 0.12 Grams |
| Item form | Gel |
| Item height | 6.82 inches |
| Liquid Volume | 3 Fluid Ounces |
| Liquid volume | 3 Fluid Ounces |
| Manufacturer | Joico Laboratories, Inc |
| Material Type Free | Gluten Free |
| Number of Items | 1 |
| Product Warranty | 2 year manufacturer |
| Product benefits | Protection against damage |
| Scent | Unscented |
| Scent Name | Unscented |
| UPC | 074469509527 |
| Unit Count | 100.0 millilitre |

## Product Details

- **Product benefits:** Protection against damage
- **Hair type:** All
- **Material Type Free:** Gluten Free
- **Scent:** Unscented
- **Liquid volume:** 3 Fluid Ounces
- **Item form:** Gel
- **Brand:** Joico
- **Number of items:** 1
- **Unit count:** 100.0 millilitre
- **Item volume:** 3.38 Fluid Ounces

## Images

![Defy Damage Protective Shield, 100 ml - Image 1](https://m.media-amazon.com/images/I/519Od4b8qZL.jpg)

## Questions & Answers

**Q: Is this is sulfate free?**
A: Yes! We are free of SLS/SLES sulfates.

**Q: How long will it take to see results?**
A: Bond protection begins immediately, and you’ll notice strikingly softer feel and increased shine with the very first use.

**Q: Is this good for curly hair?**
A: Yes! Joico's Defy Damage Home Care System is great for all hair types, from straight to curly, fine to thick.

**Q: Will the products help my hair color last longer?**
A: Yes! Defy Damage Home Care System maintains over 90% of your color vibrancy up to 10 shampoos.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Hair Detangler and Defence Cream
*by A***R on 9 July 2025*

This is a great product. I originally bought it as a detangler before blow drying but its defence against the heat too, don’t need conditioner if you use this, hair feels and looks good after use 👌 been using for a few years now.

### ⭐⭐⭐⭐⭐ Great Product
*by C***L on 19 December 2025*

Fantastic stuff

### ⭐⭐⭐⭐⭐ Soft
*by B***Y on 9 December 2024*

I love this , it was recommended to me by my hair dresser and have brought quite a few now , it really helps keep the frizz under control and leave s my hair lovely n soft . I also use the shampoo and conditioner too , oh and smell s great too

## Frequently Bought Together

- Joico Defy Damage Protective Shield | For Damaged, Color-Treated Hair | Protect Against UV & Thermal Damage | Strengthen Bonds & Preserve Hair Color | With Moringa Seed Oil & Arginine
- Joico Defy Damage In A Flash 7-Second Bond Building Hair Treatment | With Liquid Keratin | Quick Bond Strengthening & Protection | Color -Safe | Unique Liquid-To-Crème Formula | 7.1 Fl Oz
- Joico Defy Damage Protective Conditioner | For Color-Treated Hair | Strengthen Bonds & Preserve Hair Color | With Moringa Seed Oil & Arginine

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**Shop now:** [https://www.desertcart.ro/products/122553240-defy-damage-protective-shield-100-ml](https://www.desertcart.ro/products/122553240-defy-damage-protective-shield-100-ml)

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*Product available on Desertcart Romania*
*Store origin: RO*
*Last updated: 2026-02-10*