--- product_id: 146613031 title: "Advertising Concept Book 3E: Think Now, Design Later (Third) Kindle Edition" brand: "pete barry" price: "235 Lei" currency: RON in_stock: true reviews_count: 13 url: https://www.desertcart.ro/products/146613031-advertising-concept-book-3e-think-now-design-later-third-kindle store_origin: RO region: Romania --- # Advertising Concept Book 3E: Think Now, Design Later (Third) Kindle Edition **Brand:** pete barry **Price:** 235 Lei **Availability:** ✅ In Stock ## Quick Answers - **What is this?** Advertising Concept Book 3E: Think Now, Design Later (Third) Kindle Edition by pete barry - **How much does it cost?** 235 Lei with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.ro](https://www.desertcart.ro/products/146613031-advertising-concept-book-3e-think-now-design-later-third-kindle) ## Best For - pete barry enthusiasts ## Why This Product - Trusted pete barry brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description Full description not available ## Images ![Advertising Concept Book 3E: Think Now, Design Later (Third) Kindle Edition - Image 1](https://m.media-amazon.com/images/I/51kTaTqqxsL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐ 4.0 out of 5 stars Great book! *by E***C on Reviewed in the United States 🇺🇸 on March 7, 2010* I bought this book because I was not an advertising major but took a few classes on campaigns and was apart of our advertising club and felt like I needed to get a solid understanding of building great creative. Pete Barry does a great job explaining how a big idea differs from strategy and execution and everything in between. He basically includes everything he has come to learn in advertising and explains it to you in an understandable way.The only reason I give it 4 stars is because of a few of the examples. It seems whenever you read about good creative you see The Economist, Guiness and other common companies who have developed great work in basic categories (alcohol, magazines, sports, etc). What I would really like to see are more unknown good creative ads where the product is not so easy to advertise for or is not as exciting (corporate companies, insurance, washing machines, etc). Obviously Nike would be cool to do advertising for or VW but the reality is that most advertising work will not be so glamorous. Don't get me wrong, he does list some uncommon companies and various clients but I would like to have seen a little more.Hey Whipple! is great as well but is more about the industry while this book breaks down creative to its essentials. So I would read this first then Hey Whipple! and then you are set to start making great work and will be working at a huge agency in no time! Ok, maybe not in no time, but soon enough. ### ⭐⭐⭐⭐⭐ 5.0 out of 5 stars Must Read!! *by K***N on Reviewed in the United States 🇺🇸 on May 21, 2018* Must read for anyone looking to work as a Creative... or anyone really. Other copywriting books will tell you how to write copy for a quick sale but that's not going to get you a job at an Ad agency. 'Creative Advertising,' is one of the few books that teach how to come up with concepts that will get you The Big Idea, something that's worthy of a full-blown Ad Campaign, rather than just a one-shot Ad.I would recommend this book to anyone because it teaches you the art of brainstorming to solve a problem in a way that's never been done. Everyone should read this, whether you're trying to work in Advertising, write an awesome Tinder bio, or even break out of Prison, this book will teach you how find the solution. ### ⭐⭐⭐⭐ 4.0 out of 5 stars A Textbook About Advertising *by J***. on Reviewed in the United States 🇺🇸 on October 11, 2019* Years ago, I was told to look at the Advertising Annuals if I wanted to learn what good advertising was. I disagree with this advice. A lot of award-winning ads are like fashion: They don't age well. The Advertising Concept Book is more like style: It's timeless.This book explains the thought process behind advertising that works. Parts of the text are dry, but that's OK. It's a textbook, not a glossy annual. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.ro/products/146613031-advertising-concept-book-3e-think-now-design-later-third-kindle](https://www.desertcart.ro/products/146613031-advertising-concept-book-3e-think-now-design-later-third-kindle) --- *Product available on Desertcart Romania* *Store origin: RO* *Last updated: 2026-04-23*