---
product_id: 159844730
title: "Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition"
brand: "kevin kellervanitha swaminathan"
price: "906 Lei"
currency: RON
in_stock: true
reviews_count: 4
url: https://www.desertcart.ro/products/159844730-strategic-brand-management-building-measuring-and-managing-brand-equity-global
store_origin: RO
region: Romania
---

# Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition

**Brand:** kevin kellervanitha swaminathan
**Price:** 906 Lei
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition by kevin kellervanitha swaminathan
- **How much does it cost?** 906 Lei with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.ro](https://www.desertcart.ro/products/159844730-strategic-brand-management-building-measuring-and-managing-brand-equity-global)

## Best For

- kevin kellervanitha swaminathan enthusiasts

## Why This Product

- Trusted kevin kellervanitha swaminathan brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #182,183 in Books ( See Top 100 in Books ) #9 in Business Marketing #13 in Global Marketing (Books) |
| Customer Reviews | 4.4 4.4 out of 5 stars (142) |
| Dimensions  | 8.39 x 0.98 x 10.79 inches |
| Edition  | 5th |
| ISBN-10  | 1292314966 |
| ISBN-13  | 978-1292314969 |
| Item Weight  | 2.86 pounds |
| Language  | English |
| Print length  | 600 pages |
| Publication date  | October 8, 2019 |
| Publisher  | Pearson |

## Images

![Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition - Image 1](https://m.media-amazon.com/images/I/81+NAkkk28L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Marketers’ Must Have
*by Y***G on 4 January 2023*

This is a very helpful book for marketers. Especially when I didn’t major in marketing in Uni. As a media graduated marketer, I found this book very informative and easy to digest. I read it on kindle app so I can mark all the useful sentences.

### ⭐⭐⭐⭐⭐ Excellent Book
*by G***. on 28 September 2020*

Very good books. perfect shipping.

### ⭐⭐⭐⭐ Great Read for Marketers and those doing courses in brand management
*by T***T on 4 December 2023*

The book has a lot of information,.one has to pick what they need out of it. I use it for one of my courses in brand management.

## Frequently Bought Together

- Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
- Branding: In Five and a Half Steps
- Building a StoryBrand: Clarify Your Message So Customers Will Listen

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---

*Product available on Desertcart Romania*
*Store origin: RO*
*Last updated: 2026-02-20*