---
product_id: 257023034
title: "Loreal Excellence Hicolor Hilights Magenta 1.2 Ounce (35ml) (3 Pack)"
brand: "l'oreal technique"
price: "339 Lei"
currency: RON
in_stock: true
reviews_count: 13
category: "L'oreal Technique"
url: https://www.desertcart.ro/products/257023034-loreal-excellence-hicolor-hilights-magenta-1-2-ounce-35ml-3
store_origin: RO
region: Romania
---

# Lifts hair 3-4 levels instantly True-to-shade vibrant magenta highlights No pre-lightening, no brassiness, max shine Loreal Excellence Hicolor Hilights Magenta 1.2 Ounce (35ml) (3 Pack)

**Brand:** l'oreal technique
**Price:** 339 Lei
**Availability:** ✅ In Stock

## Summary

> 🎉 Turn heads with magenta magic — no bleach, all brilliance!

## Quick Answers

- **What is this?** Loreal Excellence Hicolor Hilights Magenta 1.2 Ounce (35ml) (3 Pack) by l'oreal technique
- **How much does it cost?** 339 Lei with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.ro](https://www.desertcart.ro/products/257023034-loreal-excellence-hicolor-hilights-magenta-1-2-ounce-35ml-3)

## Best For

- l'oreal technique enthusiasts

## Why This Product

- Trusted l'oreal technique brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Effortless Vibrancy:** One-step formula delivers bold magenta highlights without pre-lightening.
- • **Long-Lasting Impact:** True-to-shade color that resists fading, keeping your highlights fresh for weeks.
- • **Salon-Quality Control:** Rich, no-drip creme ensures precise application and creative styling freedom.
- • **Dark Hair’s Best Friend:** Specifically designed to create intense color on dark hair with zero brassiness.
- • **Maximum Shine & Condition:** Breakthrough formula locks in moisture for glossy, healthy-looking hair.

## Overview

L'Oreal Paris Excellence Hicolor Hilights Magenta is a revolutionary one-step highlighting cream that lifts hair 3-4 levels without pre-lightening, delivering vibrant, fade-resistant magenta highlights on dark hair. Its no-drip formula offers salon-level control while ensuring maximum shine and no brassiness, making it the go-to choice for bold, long-lasting color.

## Description

Hicolor red hilights by L'Oreal excellence is the first highlighting series formulated for dark hair. Rich, no-drip creme makes it easy for control of creative techniques. True-to-shade color that resists fading. Breakthrough technology lifts hair 3-4 levels, no pre-lightening required, for highly-visible, intense red highlights even on dark hair, without brassines.

Review: Amazing color but bleeds with every wash - Use with developer 30 and leave for 40min on bottom hair (residue colored hair) and only 10-15min on roots (new virginhair) Caught the color really well even on my dark hair. But color bleeds for many weeks. Use dark towel .Now over 2 months and there is still a strong red color. But as with any strong color hair is frizzy for few days need to mask and moisturise frequently
Review: crazy good - this really does the job when it comes to hot red hair. deffo recommend.

## Features

- New Hicolor Blonde HiLights by L'Oreal Excellence. The first blonde highlighting series formulated.
- See full Instructions printed inside of the cartonIn a single step, create vibrant Hi Color Blonde.
- One step onlyHigh-Lift/No pre-lightening requiredNo brassiness, maximum condition and shine.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B000A409BG |
| ASIN  | B000A409BG |
| Best Sellers Rank | #3,324 in Beauty ( See Top 100 in Beauty ) #40 in Permanent Hair Color |
| Customer reviews | 4.5 4.5 out of 5 stars (24,177) |
| Date First Available  | 4 June 2009 |
| Is Discontinued By Manufacturer  | No |
| Item model number | SG_B000A409BG_US |
| Item model number  | SG_B000A409BG_US |
| Manufacturer | L'Oreal Paris |
| Manufacturer  | L'Oreal Paris |
| Product Dimensions | 16.9 x 4.7 x 16.9 cm; 54.43 g |
| Product Dimensions  | 16.9 x 4.7 x 16.9 cm; 54.43 g |

## Product Details

- **Brand:** L'OREAL TECHNIQUE
- **Colour:** Magenta
- **Item form:** Cream
- **Package information:** Box
- **Product benefits:** Hair Coloring with High-Lift and Shine

## Images

![Loreal Excellence Hicolor Hilights Magenta 1.2 Ounce (35ml) (3 Pack) - Image 1](https://m.media-amazon.com/images/I/91XUwDRE3bL.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Questions & Answers

**Q: how many hair dye tubes come in this order ?**
A: Its a 3pack its 3 tubes

**Q: Would I need 2 boxes or 1 for some weave?**
A: 2

**Q: Is this color closer to red or pink?**
A: It’s closer to red when recently dyed. When it starts to fade it looks closer to pink.

**Q: How  do you mix it with developer**
A: For 1/2 a tube, mix 35cc solution.  For full tube, mix 65cc solution.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Amazing color but bleeds with every wash
*by K***. on 2 October 2020*

Use with developer 30 and leave for 40min on bottom hair (residue colored hair) and only 10-15min on roots (new virginhair) Caught the color really well even on my dark hair. But color bleeds for many weeks. Use dark towel .Now over 2 months and there is still a strong red color. But as with any strong color hair is frizzy for few days need to mask and moisturise frequently

### ⭐⭐⭐⭐⭐ crazy good
*by B***S on 10 July 2023*

this really does the job when it comes to hot red hair. deffo recommend.

### ⭐⭐⭐⭐⭐ Nice
*by N***R on 23 September 2024*

Amazing

## Frequently Bought Together

- L’Oreéal Excel Hicolor HiLights Magenta 34 g (3-Pack)
- L'Oreal Excel Hicolor Highlights Red 34 g (3-Pack)
- 18 Pcs Tools for Hair Colouring Kit, Hair Dying Tools Kit, DIY Beauty Salon Hair Bleaching Tools Kit, Hair Dye Bowl and Brush Kit, including Mixing Bowl, Ear Cover, Hair Shawl, Gloves, Hair Clips

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**Shop now:** [https://www.desertcart.ro/products/257023034-loreal-excellence-hicolor-hilights-magenta-1-2-ounce-35ml-3](https://www.desertcart.ro/products/257023034-loreal-excellence-hicolor-hilights-magenta-1-2-ounce-35ml-3)

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*Product available on Desertcart Romania*
*Store origin: RO*
*Last updated: 2026-03-07*