---
product_id: 400172114
title: "Pearlescent Shampoo - Vegan & PETA-Approved, Iridescent Purple Toning Shampoo, for Blonde Hair, Colour Depositing, Fights Brassiness, achieve a bright Blonde - Paraben Free - (250 ml)"
brand: "bleach london"
price: "213 Lei"
currency: RON
in_stock: true
reviews_count: 5
category: "Bleach London"
url: https://www.desertcart.ro/products/400172114-pearlescent-shampoo-vegan-and-peta-approved-iridescent-purple-toning-shampoo
store_origin: RO
region: Romania
---

# Fights brassiness for bright blonde Vegan & PETA-Approved Iridescent purple toning Pearlescent Shampoo - Vegan & PETA-Approved, Iridescent Purple Toning Shampoo, for Blonde Hair, Colour Depositing, Fights Brassiness, achieve a bright Blonde - Paraben Free - (250 ml)

**Brand:** bleach london
**Price:** 213 Lei
**Availability:** ✅ In Stock

## Summary

> 💜 Shine bright, stay bold — your blonde’s new best friend!

## Quick Answers

- **What is this?** Pearlescent Shampoo - Vegan & PETA-Approved, Iridescent Purple Toning Shampoo, for Blonde Hair, Colour Depositing, Fights Brassiness, achieve a bright Blonde - Paraben Free - (250 ml) by bleach london
- **How much does it cost?** 213 Lei with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.ro](https://www.desertcart.ro/products/400172114-pearlescent-shampoo-vegan-and-peta-approved-iridescent-purple-toning-shampoo)

## Best For

- bleach london enthusiasts

## Why This Product

- Trusted bleach london brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Ethical Elegance:** 100% vegan and PETA-approved formula that aligns with conscious beauty values.
- • **Universal Glow-Up:** Gentle enough for all hair types, perfect for bleached or very light blonde locks.
- • **Brassiness Blocker:** Neutralizes unwanted yellow hues to maintain a fresh, salon-worthy blonde.
- • **Effortless Radiance:** Simple 2-5 minute application for long-lasting shine and extended salon intervals.
- • **Pearlescent Perfection:** Deposit subtle iridescent purple tones for a luminous blonde glow.

## Overview

Bleach London Pearlescent Shampoo is a vegan, PETA-approved purple toning shampoo designed to neutralize brassiness and enhance blonde hair with a pearly iridescent finish. Suitable for all hair types, it nourishes while maintaining color vibrancy, helping extend time between salon visits. Paraben-free and easy to use, it’s the go-to for a bright, fresh blonde look.

## Description

SHAMPOO. Nourishing shampoo for a soft, subtle, pearly blonde tone. Use on BLEACHED or VERY LIGHT BLONDE hair every other wash to keep your sheen pristine. DIRECTIONS: Lather into wet hair and massage through to ends. Rinse and follow with BLEACH LONDON PEARLESCENT CONDITIONER for depth of colour. HAZARDS & CAUTIONS: CAUTION: This product contains ingredients which may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. THIS PRODUCT must NOT be used for dyeing the eyelashes or eyebrows; to do so may cause blindness."

Review: Definitely helps tone yellowing subtlety with regular use and leaves my hair feeling clean and nourished too.
Review: Das Shampoo hat einen sehr warmen lila-Ton. Aufgrund des höheren Rotanteils wird das Haar nicht silber, sondern eher ein schön strahlendes, klares blond. Bei häufiger Nutzung kann es einen pinken Reflex ins Haar bringen, aber wir fanden das sehr schön!

## Features

- An Iridescent and Bright Blonde: Elevate your blonde with our BLEACH LONDON Pearlescent Shampoo. This Vegan and PETA-Approved purple formula deposits iridescent tones and fights off brassy yellows, leaving your blonde with a luxurious pearly glow.
- Universal Locks: Our gentle formula is suitable for all hair types and is easy to apply. Whether you're aiming for a full pearly look, want to maintain your bright blonde sheen, or combat brassiness, our Pearlescent Shampoo is the perfect choice
- All BLEACH LONDON products are Vegan and PETA-Approved. Expertly formulated, it nourishes your hair while maintaining its health and tone, extending the time between salon appointments.
- Effortless Application: Enhancing your pearlescent shine and fighting brassiness is effortless. Wet your hair, generously apply the shampoo from root to tip, let it sit for 2-5 minutes, lather, and rinse thoroughly.
- Perfect Pairing: For prolonged colour retention, maximum iridescent shine, and the ultimate fight against brassiness, use in conjunction with our BLEACH LONDON Pearlescent Conditioner.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07P8VTXPQ |
| ASIN  | B07P8VTXPQ |
| Best Sellers Rank | #134,539 in Beauty ( See Top 100 in Beauty ) #5,729 in Hair Shampoos |
| Customer reviews | 4.6 4.6 out of 5 stars (228) |
| Date First Available  | 4 March 2021 |
| Item model number | 288Q7_SML |
| Item model number  | 288Q7_SML |
| Manufacturer | Bleach London |
| Manufacturer  | Bleach London |
| Product Dimensions | 5.5 x 5.5 x 13 cm; 239.55 g |
| Product Dimensions  | 5.5 x 5.5 x 13 cm; 239.55 g |

## Product Details

- **Age range (description):** Adult
- **Brand:** Bleach London
- **Hair type:** Color Treated
- **Item form:** Cream
- **Scent:** Pearlescent

## Images

![Pearlescent Shampoo - Vegan & PETA-Approved, Iridescent Purple Toning Shampoo, for Blonde Hair, Colour Depositing, Fights Brassiness, achieve a bright Blonde - Paraben Free - (250 ml) - Image 1](https://m.media-amazon.com/images/I/61iI9FsbYrL.jpg)

## Available Options

This product comes in different **Color** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by J***M on 6 January 2026*

Definitely helps tone yellowing subtlety with regular use and leaves my hair feeling clean and nourished too.

### ⭐⭐⭐⭐⭐ Review
*by L***S on 15 October 2025*

Das Shampoo hat einen sehr warmen lila-Ton. Aufgrund des höheren Rotanteils wird das Haar nicht silber, sondern eher ein schön strahlendes, klares blond. Bei häufiger Nutzung kann es einen pinken Reflex ins Haar bringen, aber wir fanden das sehr schön!

### ⭐⭐⭐ Review
*by A***E on 18 May 2025*

Man sieht kaum was...trocknet nur die Haare aus...kaum eine Graufärbung bzw etwas pink...

## Frequently Bought Together

- Bleach London Pearlescent Shampoo - Vegan & PETA-Approved, Iridescent Purple Toning Shampoo, for Blonde Hair, color Depositing, Fights Brassiness, achieve a bright Blonde - Paraben Free - (250 ml)
- BLEACH LONDON Silver Conditioner - Ashy Blonde Rinse, Color Toning and Preserving, Vegan, Cruelty Free, Daily Hair Nourishment, Color Depositing Formula, 16.8 fl oz
- BLEACH LONDON Rose Color - Semi-Permanent Pastel Pink, Temporary Hair Color Cream, Vegan, Cruelty Free, Temporary Hair Color Cream 5.07 fl oz

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*Product available on Desertcart Romania*
*Store origin: RO*
*Last updated: 2026-02-08*