---
product_id: 547143406
title: "Principles of Marketing, 19th Edition"
price: "526 Lei"
currency: RON
in_stock: false
reviews_count: 4
url: https://www.desertcart.ro/products/547143406-principles-of-marketing-19th-edition
store_origin: RO
region: Romania
---

# Real-world case studies Rich visuals & charts 19th Edition - Latest insights Principles of Marketing, 19th Edition

**Price:** 526 Lei
**Availability:** ❌ Out of Stock

## Summary

> 📘 Unlock marketing mastery with the definitive 19th Edition!

## Quick Answers

- **What is this?** Principles of Marketing, 19th Edition
- **How much does it cost?** 526 Lei with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.ro](https://www.desertcart.ro/products/547143406-principles-of-marketing-19th-edition)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Visual Learning Boost:** Charts and visuals enhance comprehension and retention.
- • **Engage & Review Effectively:** End-of-chapter summaries and questions perfect for discussion and exam prep.
- • **Learn Through Real Examples:** Case studies and practical scenarios make theory actionable.
- • **Master Marketing Fundamentals:** Clear, accessible language breaks down complex concepts for all levels.
- • **Stay Ahead with Latest Trends:** Updated content includes social media and digital advertising insights.

## Overview

Principles of Marketing, 19th Edition by Gary Armstrong and Prafulla Agnihotri is a comprehensive, up-to-date textbook that demystifies marketing concepts with clear language, real-world case studies, and rich visuals. Ideal for students and professionals eager to master foundational and digital marketing strategies, this edition ensures you stay current with evolving market trends.

## Description

Principles of Marketing, 19th Edition [Gary Armstrong, Prafulla Agnihotri] on desertcart.com. *FREE* shipping on qualifying offers. Principles of Marketing, 19th Edition

Review: As expected, protected in shrink wrap - Came protected with shrink wrap and is the book I expected, the paper is that “fragile” textbook kind but that’s expected tbh
Review: Comprehensive and Easy to Understand - I recently purchased Principles of Marketing, 19th Edition, and I’m really pleased with the content. This textbook is a great resource for anyone looking to learn about the fundamentals of marketing. The authors do an excellent job of breaking down complex concepts into easy-to-understand language, making it accessible for both beginners and those with more experience in the field. The book is well-structured, with clear chapters that cover key topics such as market research, consumer behavior, branding, and digital marketing. It’s also filled with real-world examples and case studies, which make the material more relatable and practical. The updated edition includes insights into the latest trends in the marketing world, especially with the rise of social media and digital advertising. The visuals and charts throughout the book are very helpful in reinforcing the material, and the end-of-chapter summaries and questions are great for review or discussion. Overall, this is an excellent textbook for students studying marketing or anyone interested in expanding their knowledge of marketing principles. Highly recommended!

## Features

- Pearson Education
- Principles of Marketing, 19th Edition

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #884,063 in Books ( See Top 100 in Books ) |
| Customer Reviews | 4.6 out of 5 stars 90 Reviews |

## Images

![Principles of Marketing, 19th Edition - Image 1](https://m.media-amazon.com/images/I/61ktsK4UGJL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ As expected, protected in shrink wrap
*by D***B on September 25, 2025*

Came protected with shrink wrap and is the book I expected, the paper is that “fragile” textbook kind but that’s expected tbh

### ⭐⭐⭐⭐⭐ Comprehensive and Easy to Understand
*by L***N on November 24, 2024*

I recently purchased Principles of Marketing, 19th Edition, and I’m really pleased with the content. This textbook is a great resource for anyone looking to learn about the fundamentals of marketing. The authors do an excellent job of breaking down complex concepts into easy-to-understand language, making it accessible for both beginners and those with more experience in the field. The book is well-structured, with clear chapters that cover key topics such as market research, consumer behavior, branding, and digital marketing. It’s also filled with real-world examples and case studies, which make the material more relatable and practical. The updated edition includes insights into the latest trends in the marketing world, especially with the rise of social media and digital advertising. The visuals and charts throughout the book are very helpful in reinforcing the material, and the end-of-chapter summaries and questions are great for review or discussion. Overall, this is an excellent textbook for students studying marketing or anyone interested in expanding their knowledge of marketing principles. Highly recommended!

### ⭐⭐⭐⭐ good
*by L***A on October 16, 2024*

The book came in perfect condition, I was very helpful considering it was a book for school

## Frequently Bought Together

- Principles of Marketing, 19th Edition
- Marketing 6.0: The Future Is Immersive
- Marketing Management, Global Edition

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*Product available on Desertcart Romania*
*Store origin: RO*
*Last updated: 2026-03-05*