BUILT Puff Protein Bars, Coconut, 17g Protein - 12 Count

Big fan of Built Puff bars, and after trying all flavors Coconut is my go-to. Soft and flavorful. A bit less sugar and it would be perfect everyday source of protein to stave off hunger.

I've been wanting to try this forever. I never see the BUILT Puff bar options in store. I really didnt want to buy a case, but recently I decided to splurge. Glad I did! I already want more, and I hope they have more flavors actually available soon. Many are unavailable :( I wanted to try them because I love chocolate covered marshmallow. I really prefer it when the marshmallow is firm and kinda chewy rather than soft. I joke that I like stale marshmallow. But man, when I get those egg cartons at Easter time that are filled with chocolate covered egg shape marshmallows, there is always a couple of "tough" ones in the bunch, and THAT is what I like. Same goes for other holiday offerings of this ilk. So I bit into this and was in heaven. It has that firm, dense chew, that tough marshmallow texture that I yearn for. If these were extra soft, I wouldnt be as impressed. This is very much actual marshmallow, and I am surprised that more "protein" bars dont utilize it. Gelatin has protein. I have made my own marshmallows before, so I may get back to that. For best utilized protein in form of collagen, we want hydrolyzed, but hydrolyzed doesnt "gel", hence we want non-hydrolyzed collagen, or "gelatin". This uses both, so both of both worlds. Also whey protein, but manages to not have a whey protein taste. The outer chocolate is ok. It isnt delicious, more of a vessel for carrying the marshmallow. Very basic "chocolate". Definitely more of a candy vibe. Never would think this was a protein bar, Very pricy though. These are small bars, maybe 4-5 bites max. I dont rate on price though--we can all see price, have different budgets, needs, preferences, and for me.. desires. lol. I just really wanted to try it, and now that I know that it is what I want texture wise, I will likely buy more. Hope to see a sale, coupon, or subscribe and save offer soon. BTW, the option I bought is coconut, and it has a light coconut flavor. I also tried these upon delivery, which was a very cold day. Not sure if the marshmallow gets softer (hope not), but if it does, then I know to enjoy these direct from fridge.

I LOVE these protein bars! Is tasty enough to feel little indulgent but great for breakfast or afternoon snack on the go. The texture is marshmallowish.

When I first bit into the built bar coconut bar it reminds me of an almond joy, which I love. It does not taste like a normal protein bar, it is nice and chewy and not dry like how most protein bars are. The amount you get in a box is good for your money I find. I love that all built bars have collagen in them and that the protein count is good as well.

Not much to say except these make a nice treat with extra protein.

Great tasting, high protein and the lowest calories of any protein bar I have tried.

How are these 17g of protein??? Delicious treat! There is nothing protein tasting about it, but it does satisfy the sweet tooth. Is it pricey? If it was just a snack, yes. But $2.50 for 17g of protein, I can justify. Not a meal replacement either imo. Its a tasty snack (chocolate fix) with supposedly a protein boost.

Delicious! But watch out for the sugar!

Delicious. I'm obsessed with these protein bars. Basically just chocolate covered marsmallows. There's no sickly artificial protein taste. Good protein to calorie ratio. The price is criminally high though.

Very tasty protein bar with subtle coconut flavour, no aftertaste. Nice marshmallows texture.

Excellent but price is crazy

SO GOOD! HIGHLY RECOMMEND! Great protein snack, well worth the money.

If you eat protein bars. You will like these. Most have that chalky taste. These are not like that. These have a marshmallow feel. Taste awesome. They may too good.