e.l.f. Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 20 Light Cool
Details
- Item formLiquid
- Colour20 Light Cool
- Skin typeDry
- Finish typeSatin
- Recommended uses for productFace Makeup
- Material Type FreeSulphate Free
Description
✨ Glow like you mean it with e.l.f. Soft Glam Foundation!
- CUSTOMIZABLE COVERAGE - Build your perfect look—medium coverage that adapts to your vibe, never cakey.
- UNIVERSAL SKIN HARMONY - Formulated for dry, oily, and combination skin, because your skin deserves versatility.
- EFFORTLESS ALL DAY GLAM - Stay flawless from morning meetings to after-hours with a foundation that lasts.
- ETHICAL BEAUTY ELEVATED - 100% vegan and cruelty-free, so you glow guilt-free and on-trend.
- HYDRATION MEETS BREATHABILITY - Infused with hibiscus and fruit extracts, it keeps skin fresh without clogging pores.
e.l.f. Soft Glam Foundation offers a long-lasting, medium buildable coverage with a smooth satin finish. Infused with 1% Hydrating Hibiscus Complex and fruit extracts, it provides breathable hydration suitable for dry, oily, and combination skin types. This vegan and cruelty-free liquid foundation ensures a flawless, natural look without heaviness or caking.
Specifications
| Manufacturer | e.l.f. Beauty |
| Package dimensions | 11.7 x 4.6 x 1.3 centimetres |
| Package Weight | 0.04 Kilograms |
| Item weight | 0.09 Pounds |
| Brand | e.l.f. |
| Colour | 20 Light Cool |
| Format | Liquid |
| Skin type | Dry |
| Special features | Long Lasting |
| Speciality | Medium Buildable Coverage, Satin Finish, Hydrating, Breathable |
| Item model number | 84941 |
| Package Dimensions | 11.7 x 4.6 x 1.3 cm; 40.82 g |
| ASIN | B0D3JDRFS3 |
Reviews
A**N
Great on skin
Been looking for a new foundation for awhile since my skin has become more dry and textured in my 30's. This foundation is perfect. Good coverage without being cakey and looks great mixed with the Elf brozing drops for a more sheer glow. Cruelty free and very affordable.
D**R
Not really a Light Neutral
I know peops have been raving about this so I decided to try for myself in the hope I had found a replacement for my expensive foundation. I have light neutral skin so guess what I got- 'light neutral'. BUT Its a lot more orangey toned than I expected and oxidises down a bit further. I do however like the consistency and blendability and coverage and it goes on easy enough with fingers, brush or blender. I'll stick to my current foundation meantime till I can get to try on a few more shades.
G**S
Very impressed for price!
I’ve been using this all week over my nars sheer glow. I love it and actually prefer it. I’m usually a foundation snob but wanted something for school run and the coverage, the finish, the colour everything about this is amazing! Will be buying regularly
R**Y
Disappointed
Expected better from such a reputable brand.The fair is extremely pale so for a start I picked the wrong shade.I didn't like the consistency of product, thick and gloopy.It didn't blend nearly as well as others I have tried and as for a satin finish,absolutely no way...dried very matt.
C**E
Good foundation
Really nice , goes on smooth very helpful for dry skin , I have sensitive skin and suits me well , good coverage but doesn’t last all day , but one of the best I’ve tried
C**N
Really nice foundation
Really nice coverage which is buildable. Gives a nice glow not too matt and not wet looking. Helps on my more mature skin
A**E
Not for dry skin!
I had to switch to this when the satin foundation was discontinued and I hate it. It feels absolutely disgusting on my skin. I’d not even finished my eyeliner when my skin felt tight and chalky and a few hours later it’s sank into my pores and gone cakey. This is absolutely not good for dry skin even if you have a good skincare routine.I will say the shade is fantastic and it blends beautifully, for a medium coverage foundation it is very good and lovely to apply but it doesn’t last long before it feels awful.
N**D
Great budget foundation
Great coverage, flawless satin finish, doesn't oxidise. Without a primer or powder lasts around 6/7 hours.
Common Questions
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