SHAMPOO. Nourishing shampoo for a soft, subtle, pearly blonde tone. Use on BLEACHED or VERY LIGHT BLONDE hair every other wash to keep your sheen pristine. DIRECTIONS: Lather into wet hair and massage through to ends. Rinse and follow with BLEACH LONDON PEARLESCENT CONDITIONER for depth of colour. CONDITIONER. Keep your glow going with our DAILY CONDITIONER, designed to nourish and moisturise hair whilst adding a soft, subtle pearly sheen. For use on BLEACHED or VERY LIGHT BLONDE hair. WHITE HEAT. SEMI-PERMANENT HAIR COLOUR CREAM. For best results use on BLEACHED, WHITE TONED BLONDE HAIR. This is a pastel colour that will NOT show on darker hair. INITIAL white tone will fade to a pale ashy blonde after 1-3 washes. Fade out time depends on hair porosity. Sunlight, heat, environmental factors and friction may also decrease the lifespan of the colour, even without washing. We recommend a strand test before use. DIRECTIONS: Wearing gloves, apply generously to shampooed, towel dried hair. Massage or comb through mid-lengths and ends to ensure you cover all the hair evenly, leave to develop for 30 minutes. Rinse out with lukewarm water and style as desired.
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