Blue Ocean Leadership (Harvard Business Review Classics)

Lo recomiendo ampliamente.

Good book

Great little, but powerful book, and I love it. Blue Strategy is something worth deeping dive into and it's a modern-day prerequisite for success.This little book offers a glimpse into Blue Ocean Strategy itself and it's huge power. Recommended read!

I buy what you present as a 80-page book and it turns out it is a copy of an 8 page HBR article, which I already have. A total rip-off. I bought the paper and electronic version. It is not about the price or the quality of the article (rermarkable) but how you market the product.A very disappointed customer

Easy to read