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S**O
Just read this again - at the right time!
I bought this book in 2011 when I was trying to grow my company, along with a few other books.I just picked it up again as we need to expand and I need to call a lot of people (most of whom know me) and dread the "sales" call, although in my case they're at least not cold calls.Reading this book gave me just the right amount of simple, easy to apply, and I expect to be very effective approaches.I'm looking forward to making the calls and know they'll get us some work.Great book with some great ideas and suggestions.Easy read, I read it in an evening and part of the next afternoon. But not fluff. Strong stuff.
B**F
Client Magnet
Become a Client Magnet is a very quick read, advantageous because it's easy to go back and find an item that's tweeked your interest. It's about basics, some of which I found to have become neglected in my own situaution.It's a good reference when you're struggling to get back on the ball!
D**E
A treasure
This book is an absolute treasure. Chapter 11 on selling is a real world master piece
R**E
Scintillating Strategies for Successful Selling
Sandy Schssel's book "Become a Client Magnet" is made up of 27 strategies to boost your client attraction factor. Each of the 27 strategies covered in this compact guidebook provides an important timely lesson for attracting clients in today's environment of economic uncertainty.I don't remember a book on self-help, sales, or success that gave me as much insight and practical and useful suggestions for application and measurable, attainable action steps. I found myself frequently stopping mid-chapter to pursue and put into practice a thought, idea, or "revelation" from Sandy's input relative to my own situation. I also found the memorable quotes from well known personalities motivating or inspiring"Become a Client Magnet" is a must read or every professional who owns, operates, or sells a service. These are scintillating strategies for getting and keeping new clients. A top notch relevant reading experience.
J**Y
A must read for young professionals
Become a Client Magnet is a must-read for any professional who desires to build not only a larger and more profitable practice but also a more enjoyable practice. Sandy Schussel offers 27 strategies that are invaluable in building a clientele. Some strategies are obvious, some not so obvious. All are very timely.It appears that the author has combined years of research and practice and distilled the best ideas into easy to digest and apply chapters. This book is written with the busy professional in mind. I found the writing to be crisp, bold and direct. Each chapter held my attention. This book is the opposite of many professional marketing pieces I have read in the past as I was able to read a chapter, think about it and then apply that same idea to my business.Short, humorous, concise and profound.
J**N
Attracting clients is easier than chasing them
This little book is a treasure trove of powerful ideas everyone in business needs to know. Whether you're an entrepreneur, professional, new or seasoned salesperson, "Become a Client Magnet" will give you strategies for attracting more of the type of clients and customers you want.From knowing how to rise above your competition, develop lasting relationships with your prospective clients, gain more referrals and develop charisma, this book is a must read for anyone who wants a successful business career. Give a copy to all your employees and watch your business grow. Loved it!
C**S
Excellent Book
An excellent book, very insightful. It encourages the reader to focus on the "basics" that are so often overlooked or missed. The book was easy and entertaining to read and contained a lot of valuable advice. It is a "must read" for both new and established sales professionals who want to succeed.
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