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M**Y
Great book
This books is definitely a must have if you are in sales. I bought this book when I was challenged in my business a while back. I loved reading it and I agree with the teachings but I had to clear about myself first before applying these principles. Instead, I went on a journey to clear my limiting beliefs by reading books on mind and body connection - namely books by Dr.Bruce Lipton and Dr. Candice Pert. I go clear about my purpose and pursued my dream to write books as I am now doing. I read this book again recently to apply to publishing business and the difference in reading it again and actually applying it to something I am very passionate about has made a vast difference. My books are all based on pursuing your purpose and stepping into your vulnerability. Speak your truth and the riches will follow. You can read more about these books on Amazon Kindle - The Poison of Self andA Story of Love - The Power of Stepping Into Your VulnerabilityThe Beginners Companion Workbook For - The Secret Power of Creating an Amazing Life andThe Secret Power of Creating An Amazing Life - Cracking The Code of The Law of Attraction
K**T
Great! Sales & Communication gold
Dated…BUT, I really liked it. Bought two copies. One for me and one for a friend. U won’t hypnotize anyone into buying things, but it’s a great way to delve into the basics of powerful communication.
N**R
AMAZING BOOK FOR SALES
I have read many books on sales techniques, and improvement. Most books talk about motivation, drive, energy or offer a list of set responses for different objections. Ultimate Selling Power, offers explanation of how communication works and why we say what we say to potential customers so we ensure the response we desire. Some of the best reframes are offered with explanation for hypnotic suggestion and how to insert them into every day conversation. The underlying msgs seems to be based on NLP techniques and is fantastic! I highly Recommend this to ANYONE interested in Language Skills and reframes for sales!!!
R**M
Conversational Hypnosis & Subtle Persuasion Techniques For Sales
As a professional sales trainer and certified clinical hypnotherapist, I know from fifteen years of experience that hypnosis is a neutral "technology". Like the "Force" of Star Wars fame, the intention of the user determines whether it is used for good or ill.It has been my experience that the average salesperson is unaware of the majority of persuasion techniques found in this book. Bearing that in mind, this is one of the best book available for understanding the use of Ericksonian conversational hypnosis techniques for improved selling.A final caveat: for those sales professionals who don't believe in their product and that it can provide value and benefit to the client, find another product. For those who would use this information to selfish ends and manipulate potential buyers, find another line of work. A one time sale does not a salesman make. Developing relationships to create satisfied repeat customers for life is the true hallmark of a genuine sales professional.Powerful stuff. For best results, use wisely.
J**.
Best Sales Book I have ever read !
Best Sales Book I have ever read. Already I am applying concepts learned in just the first 40 pages. These concepts have propelled me to double the sales of the other salespeople. The only thing I don't like is the continual reference to hypnotism (which has a different connotation to me) but I just ignore that and have gotten great benefit from this book. If I was going to recommend just one sales book, this would be it !
G**H
Field Report> applying the book's knowledge in the field!
As you read this review,..the good chance is that you do have interest in hypnosis & selling skills.Then, before you buy this book,.....do you appreciate the work of hypnosis of Dr.Milton Erickson?If your answer is 'yes',..then this book will of your powerful selling skills.The challenge is 'not' on the principles, this book teaches;..but it is on you, the reader;..because there is big difference between..reading & knowing the principles..and embracing them into the your natural habits.Then, if you know ways to hypnotize you...to embrace these new hynotic selling behavior,..you surely are on the great path to sales performance.My bottom-line suggestion to you is thus, "Hypnotize yourself to be able to unconsciously use hypnotic skills to hypnotize others to buy your products!"
L**E
Some useful information and a lot of filler...
I was impressed with this book for about the first 160 pages of it.Its basic stuff about how to use hypnotic language to establish morerapport with your prospects. Just because it is basic informationdoesn't mean it isn't useful.The last 100 pages of the book is a long pitch for the authors'script-writing and training services - perhaps this will be ofinterest to readers in corporate sales management, but I foundit to be irrelevant.The chapters on how to use language to increase trust are good.The example conversations are clear too.Around page 160 the book turns to sales scripts. Ostensiblythese chapters are to provide us with information aboutwriting sales scripts... but they really just seem to besaying - "please consider hiring our firm to write yourscript book for you,"I would have appreciated more "how to do it yourself"MEAT than all the "its too hard to do it yourself" rhetoricand filler at the end.--------UPDATEI am re-reading this. I think this information is perhapsbetter presented verbally than in a book. A book is surecheaper than a seminar with the authors though.It's a useful, non-technical breakdown of useful NLP methodsgood salespeople use intuitively. If you choose to usethis stuff it will take real work to internalize it.
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