BerinaPermanent Hair Dye Color Cream # A41 Blue Made in Thailand

I got it for my son and I call it Superman Blue. it's so blue it looks black but in sunlight and other bright lights it looks blue. He loves it and I like that he likes it. as far as directions. if you go on the site it gives you directions in English. You buy a product that comes from another country stop complaining when you have to actually get English instructions.

This product is horrible. I ordered the blue. The die was black, even though it came in a box labeled blue.

Product was actual color shown but didn’t last as described. Washed out very quickly. I dye my hair regularly with semi permanent hair dyes and they lasted longer.

I had a previous review up where I had received the gray color instead of the blue. Shortly after, I was contacted by the company and they sent me the blue free of charge.I received the replacement faster than I've ever received something from overseas, so I'm fairly certain they rushed it, and I was thankful. It started very, very, dark as sever people have commented, but as it faded- it lightened considerably. I've been experimenting with blue hair for a while, and this definitely lasted the longest of all the things I've tried.My hair is naturally a very dark brown, but I was mauled by a hairstylist who stripped it to white all at once instead of gradually bleaching it and I wanted to cover the horrific job she had done. For those of you who also have dark hair and want to turn it blue- I've found the secret is bleaching it (Not stripping it. Please don't strip it. If you start with brown, it should be post-it yellow at the most,) waiting a week, bleaching it some more (I'm not sure what this color would be, I skipped this step and that's why my hair isn't holding the blue), waiting ANOTHER week, THEN using the blue. I freely admit both that I'm both not that patient and willing to look odd for two weeks, but that should hold the blue without it fading to green.All my previous products bled to green in about two weeks- this lasted about a month and a half. That's a heck of an improvement.

I have tried a lot of blue hair dye. They never last that long and they fad quick. This one is a true dark blue. And so far has not faded. I will buy this again.

I love this! It came out a beautiful blueish purple! Definitely ordering more!

I bought this product because I wanted a permanent solution to keeping my hair bright blue. A quick internet image search of 'Berina A41' showed lots of people with bright blue hair with the Berina packet next to them. I followed the instructions & now my hair is permanently black cherry/purple. Not blue at all. I spent hundreds of dollars lightening my hair in 3 separate sessions at the salon so I could have bright blue hair. This product is beyond terrible, it's purple/black, exactly what I didn't want & could have just bought a supermarket black cherry dye if this is what I was after. Said 'blue' on packet, NOT BLUE! Pic of the end of my pony tail that was blond.

I'm not quite sure how this color was supposed to look before it expired, but I can tell you it comes out a horrible, muddy looking mess when it's two years past due. Apparently this seems to be the problem with ordering foreign hair products off the Internet. The seller should at least make it very clear they're selling you the expired product so people don't have to find out the difficult way. Turns out the only English on the entire box is the expiration info. Buyer beware.