Oribe Straight Away Smoothing Blowout Cream

Amazing for making my hair look shiny when blow drying

I have long, thick, coarse 3a/3b curls that I like to straighten using the Revlon hot air brush. I applied this to towel-dried hair after applying a little Moroccan oil on the ends, then dried and straightened it in sections with the drier. It turned out smooth, shiny and soft. I did not have to follow up with a flat iron. It is not greasy, waxy, or frizzy at all. I did this 24 hours ago and woke up with my hair looking perfect. It still does. The style feels very “locked-in” like it’s going to stay like this for several days. (If you have this type of hair, you know what I mean.)

Puts a beautiful finishing touch on your hairstyle. Adds definition and controls flyaways without being greasy; best I’ve ever tried.

Applied after shampoo and before styling, this does make your hair soft and a less flyaway without being oily. It has a very mild fragrance. Best for very curly hair that you want to control better.

Needed a product to help tame frizz & it really works. My hair is naturally curly & thick. After blowout it’s straight & frizz free & shiny for days!

I've used oribe for awhile and this product is authentic. Also, if you are curious about the product I will say I absolutely love this product. I have mid to fine hair which has waves in it more than curl. I'm constantly blow drying my hair and flat ironing it. Since I've started using Oribe, I early use a flat iron now.Straight Away- I apply it to damp hair from the roots to the ends. It doesn't take much, maybe a quarter to shoulder length hair. Then blow dry. Your hair will fill like silk. As this is designed to work with hear up to 450 degrees, you can seal it with a flat iron if you wish.I've used Oribe Imperial Blow out and this is a cream that adds a thickness to your hair as well as volume. It helps with humity.I've used Oribe Royal Blow Out and it is my least favorite. It is a most that made my hair straight but unable to curl under with a round brush, just a strange texture. I started using it with imperial but only mid way of my hair for shine and frizz.Oribe texture spray- there is a reason this is their best seller. It is amazing. Dry shampoo and texture spray- in one. No residue at all. Just a perfect combination, smell and feel. It is a MUST for any hair product purchase as well as this straight out. Also, I've never experienced oiliness from any of these products, but after 3 days, you can refresh if needed with the texture spray. Hope this helps anyone who is trying to determine if you should spend this much money on a hair product. I can say after much research and debate, I'm happy I did.

This product transformed my wavy/curly hair to straight and silky smooth hair. Did not have to spend hours with Brazilian blowout product or go to the salon. Highly recommend.

I thought I was going to love this, but for my hair it’s just “ok”. My hair is short and curly, but I wear it straight. I noticed not much difference using this cream as opposed to any other styling cream and for the price, would not buy again.