Ultimate Guide to Social Media Marketing

Can you really - in 2020, - put everything you need to know in one place? In a BOOK of all things? Yes! Yes you can when it’s written by social media experts; Stephanie Liu, Amanda Robinson, Jenn Herman and Mike Alton! Why? First of all, I know them all personally, I know they are the best at what they do, and I know that they are savvy enough in social media to keep their content relevant.Even thought the book is in print, (thanks Entrepreneur!) it is interactive with links, forums, groups and resources that will remain up to date and evergreen even when the social network UI’s ( screenshots) and stats change!Is this the last social media marketing book you will ever need? (I mean, besides mine?) Maybe! A the very least, it’s one you should buy! (PS - I got it for free, but I STILL bought it and will continue to buy it and gift it to others)

Don't waste money. Everything in this book you can Google and get better, in-depth explanations....this seems more like a "how to use social media" (for grandparents to read) than how to strategize and market.

I've been working in the field of Social Media Marketing for over ten years. So when I first heard about this book, I figured it would be a good refresher. I was expecting it to a great way to pick up some small updates. After all, social media platforms are ever-changing and it only takes a moment to fall behind.What I learned really quickly is that this book is so much more than just an overview of Social Media Marketing. Reading through it helped me to realign, refocus, and dive deeper into topics that I've been wanting to know more about for a while, but just have never "had the time."In a year where everything feels in flux and a little overwhelming, poring over the pages (albeit virtual - I love a good Kindle read) of this book felt like connecting with colleagues and joining a community that was standing by to help. The moment I was done reading, I had a notebook filled with action items and I'm happy to say that I've already started checking some of them off my list.I don't have a lot of time these days and I've gotten pretty picky about what books I read. This was time well spent. I feel so much better that I focused on professional development and learned something I can immediately translate into my day-to-day. There are a lot of books on Social Media out there, but few that feel so genuine, honest, and helpful. This book was easy and quick to read and one that I will be re-reading, referencing, and sharing with colleagues and friends as my go-to.

I'm not sure a group with this much experience, knowledge, and industry clout have come together to create something this valuable and informative in the history of social media marketing.Each author's insights alone are worth exponentially more than the price of this book.Whether you are just getting started or consider yourself a seasoned veteran of social media marketing you will find yourself referencing this gem countless times throughout your career.

This book is excellent! Learn how to create social media content and campaigns that will connect you with new clients and improve your top-of-mind awareness in your industry and profession. The authors work together to show you how to engage audiences on the top platforms and when all said and done, create relationships that bring in new business. Great job Mike, Stephanie, Jenn, Amanda and Eric. This book is an easy 5 stars!

So excited for this collaborative book with these experts! I pre-ordered this book as soon as Jenn Herman shared that this book was coming out! It's so rare to find a book with all of these resources in one place AND in an easy to understand format with examples! I highly recommend taking it a step further and not only purchasing this book, but connecting with each author and following their social platforms to engage deeper with their expert content!

Not sure where to start or what to do on growing your social media? This book right here will get you started and working like a pro in no time. All of the collaborators are experts in their field and they don't hold back on tips, tricks and education. Wonderful content!

This book really does have it all! It starts off by going in-depth on all the social media platforms & offering specific tips for each them. They cover strategy, images, video & why you should consider using each for your business. This truly is a 360 degree view on social including paid social, leveraging influence marketing, repurposing your content & how to tell if what you are doing is even worth it by looking at analytics. Seriously, this is the only social media book you need. Grab your copy today!