Madison Reed Radiant Hair Color Kit | 10NGV Light Golden Blonde (Amalfi Blonde) for 100% Gray Hair Coverage | Dimensional Salon-Quality Permanent Hair Dye | PPD-Free & Ammonia-Free | 1 Pack

Great

Didn't work effectively for me....3 days later my white roots came back, same like the other brands I have been using, just that they re far much less expensive....

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The Madison Reed Radiant Hair Color Kit in Pescara 2NNA delivers beautiful, deep black results. It provides full gray coverage without the harsh smell of ammonia, leaving my hair soft, shiny, and healthy-looking. The application is easy to follow, and the color lasts longer than many other brands I’ve tried. Highly recommend for anyone looking for a salon-quality color at home.

Great, great product, stop hesitating on it if you're on the fence. The box contains EVERYTHING you need. It has gloves, shampoo, conditioner barrier cream to protect skin discoloration, cleansing cloth. Seriously folks it's so worth it. OMG the color is gorgeous, I purchased the dark chocolate brown ( catania) love, love, love it. I'm a fan. No odor, doesn't irritate skin Madison Reed knocked it out of the park. I'll be back for more 👏👏👏👏

This product is amazing! Due to health problems wanted to avoid as many chemicals as possible in hair dye. At first I wasn't certain about this as it had kind of a sting to it in a few places during application and afterwards white hair remained around the face. But, then the color took over almost "magically" and everything blended in perfectly. I love it! Looks great and plan to use this product again and again.

Color is great, includes everything you need, but it’s very high price for what it is! It honestly is very nice hair color though, but it would be very expensive for just a root touch up.

First off you’re paying for marketing, not performance. For 3X the cost of say, Clairol Nice & Easy, you get the hair color and a tiny packet of one time use, shampoo and conditioner. (Clairol conditioner comes in a 5 use reclosable tube.) After using this hair color, my hair felt all rubbery and dry. I can see why they included shampoo in the box. You really want to wash this stuff out of your hair when the process is complete. There’s nothing special about either the shampoo or conditioner. You could just use your own. Color came out OK. Can’t say if it matches the picture on the box, because there isn’t one. Even leaving it on for the full 45 minutes, this stuff struggles to penetrate my grey roots. Not a good sign. How long does it last? Well, after just three weeks, the color has faded to about 2 shades lighter. It faded more on my roots and my hair still feels weird weeks after coloring. I washed it out when the time was up, so this isn’t a case of leaving it on beyond the recommended time. The verdict? Not worth $35 for such a poor performer. If you insist on this type of formulation, I would suggest Schwarzkopf Simply Color Hair Color for around $12. It lasts just as long, costs a third of the price and it doesn’t come a plain cardboard box that looks like you got it off of Temu in China.