






💜 Brighten Boldly, Shine Instantly!
PROVOKE Touch Of Silver Brightening Purple Shampoo is a 150 ml paraben-free liquid shampoo formulated with violet and blue pigments to neutralize brassy yellow and orange tones in blonde, platinum, white, and grey hair. It delivers visible brightening and dazzling shine after just one wash, making it a top-rated, professional-grade toning treatment from the UK’s #1 purple shampoo brand.





| ASIN | B003AYCGGY |
| Active Ingredients | Aqua (Water/EAU), Sodium Laureth Sulfate, Coco-Glucoside, PEG-7 Glyceryl Cocoate, Disodium Cocoamphodiacetate, Glycol Distearate, Laureth-4, Cocamidopropyl Betaine, PEG-6 Caprylic/Capric Glycerides, PEG-150 Pentaerythrityl Tetrastearate, Glyceryl Oleate, Polyquaternium-10, Parfum (Fragrance), Benzophenone-4, Salicylic Acid, Disodium EDTA, Sodium Chloride, Formic Acid, Sodium Hydroxide, Citric Acid… |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Benefits | even_toning |
| Best Sellers Rank | 494 in Beauty ( See Top 100 in Beauty ) 28 in Shampoos (Beauty) |
| Brand | PROVOKE |
| Brand Name | PROVOKE |
| Customer Reviews | 4.4 out of 5 stars 11,573 Reviews |
| Hair Type | Color Treated |
| Hair type | Color Treated |
| Item Dimensions | 36 x 58 x 138 millimetres |
| Item Form | Liquid |
| Item Type Name | TOUCH OF SILVER SHAMPOO BRIGHTENING |
| Item Weight | 150 Grams |
| Item form | Liquid |
| Liquid Volume | 150 Millilitres |
| Manufacturer | PROVOKE |
| Material Type Free | Paraben Free |
| Number of Items | 1 |
| Other Special Features of the Product | damaged |
| Recommended Uses For Product | Brightening |
| Scent | Unscented |
| Scent Name | Unscented |
| Suitable Hair Colour | All Hair Colours |
| UPC | 722532079803 787734234818 783327158240 698798482469 721865109638 785525992756 785525901000 |
| Unit Count | 150.0 millilitre(s) |
E**R
A must for blonde hair. My go to. Gets rid of brassy tones.
A must for blonde hair. My go to. Gets rid of brassy tones.
W**I
good product
very good shampoo to neutralise yellow and orange shades, but use glowes for application / your hands may turn purple
C**E
Good product
Really good purple shampoo, take away brassiness. Will say it does make my hair feel a bit coarse so I always follow it up with a hair mask when I use it.
C**L
That it works.
Great value for money. Does what it should. Would recommend.
J**.
Great product
I like this shampoo it tones down any yellowing of my white hair and brightens it generally good value too
C**E
Poor delivery forced through letter box now lost at least a 1/4 of product
Item is good and I thank u for putting it in an extra bag as lid popped open it has leaked at least a quarter of the bottle 5 star on product and quality 1 star on quantity and deliver
C**C
Shampoo
Love how it actually brightens dyed hair
T**5
Good shampoo
This purple shampoo works well and tones down brassiness and leaves hair looking fresh and bright. Plus, it smells great and doesn’t dry out hair! Can’t say it’s the best but is a good one.
Trustpilot
2 days ago
3 weeks ago