The Cold Start Problem: How to Start and Scale Network Effects
D**R
Must read for any product executives (tech or not) and GMs
This was recommended to me by one of the greatest product people in fintech (who shall remain nameless). Great ideas and expansion upon Metcalfe's law and good lenses on product adoption methodology. While Andrew throws Metcalfe's Law out the window, i do read his book as a set of important corollaries and conditions around the dynamics of Metcalfe's Law (which metcalfe himself never turned into a formal law !)Most books can be essays, most essays can be blogs, most blogs can be tweets, and most tweets can be deleted. This book should stay a book, but it is about 150 pages too long. Most of the important ideas and examples will be found scattered throughout the book but you have to bear with overused Uber examples. Additionally, Andrew could have added in non Silicon Valley based product use cases to make this very important work more useful to a much broader audience.All that said, despite my complaints about the length --- this is one of the best business books ever - strongly recommended.
M**N
Deep understanding of platforms and marketplaces
This book is like the bible for marketplace startups. Filled with practical advice based on real-world experience.
F**O
L'autore non smentisce.
Ottimi spunti per approfondire e scovare nuovi punti di visti su temi davvero importanti per sviluppare strategicamente prodotti innovativi
R**R
Detailed Descriptions of Operational challenges or setup of initial networks
Best book ever the way the things are described ,the order of the content and the in depth detailed step by step operational challenges faced by the big companies adds a lot of value to the users who want to build their own company
K**H
If you are an investors - must buy
I am an investor at an operational VC, even though we face those challenges with our portfolio companies every day, Andrew laid out new facettes very nicely. It is an amazing read for everyone!
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