Honest Beauty Ageless Firm and Smooth Cream, Powered by Vegan Collagen Elastin Polypeptides, Firmer Smoother Looking Skin, Fragrance Free, EWG Verified, Cruelty-Free, 1.7 fl oz

This serum is great. It is very hydrating, goes on smoothly and absorbs very quickly. It is not thick or sticky. It does not leave a film, but goes into the skin nicely. It has a lot of peptides so time will tell, but it seems to be a very high quality with a lot of peptides in it. I highly recommend it

My go to but can't afford it definitely hydrates the skin very clean product even love the natural smell !!!

I absolutely love this moisturizer! It goes on so smoothly, feels clean on my skin, and leaves me looking hydrated all day. I use it every morning, and I regularly get compliments on how good my skin looks. It gives that healthy, fresh glow without feeling heavy or greasy. Thank you, Honest brand, for such an amazing product, it’s truly become a staple in my routine.

I am 60 and really into moisturizers and serums. There's not a serum out there that will reverse aging all by itself. To reverse aging it needs to come from the inside out. Most of my serums are thick. I use medicube booster to really massage it into my skin. This serum is the consistency of water so it's not easy to get on. I use the dropper and put about 2 droppers full in a little bowl and I use my face brush to apply it. If u try to use the dropper and put it directly on your face it will run down before u can blink. Using a serum brush gets it all over and doesnt waist it. I tried this serum after a micro needling session and it felt so nice on my skin. It moisturizes very well. It does not have an overwhelming smell. I have a sensitive nose and it smells like vanilla but very faint. I go back and forth with different serums on my face so my skin doesnt get used to any one thing. When I do use this serum, I always get compliments on how soft and moisturized my face is. Overall i give it an 8 out of 10. I just wish it was thicker and not so runny.

This product is one of the best on the market. I switched from another Honest product to the Ageless Firm and what a difference. My skin looks plump and feels extremely smooth. I wish I took a before and after picture. I’m 40 and lately people have complimented me on how younger I look. I have no procedures done on my face, just the honest brand morning and night, lots of water, exercise and watching what I eat. Love this product!!!

I’m 75 and my skin was exposed to lots of Sun in my youth. Most of these “firming” products have no visible results but this one does! I am a fan of the Honest brand and use the serum first, then the firmer, and finally their moisturizer. Look better than I have in years!

I’ve been switching to chemical-free products in my home, so I did my research before buying this cream — and it’s excellent! Even on the Yuka app, it’s rated 100/100. I don’t want something that’s “90% good”; I want products that are truly 100% free from harmful ingredients. Another big plus — it doesn’t leave my face oily. I hate having to wait for a cream to absorb before putting on foundation, and with this one, it sinks in so fast. Perfect for busy mornings. Highly recommend to anyone who doesn’t want harmful ingredients on their skin. Pros: • 100% chemical-free (Yuka 100/100) • Absorbs quickly — great under makeup • No oily residue • Gentle and safe for skin Cons: • None for me so far! A safe, effective, and quick-absorbing cream that’s perfect for those looking to avoid harmful ingredients while keeping skin smooth and hydrated.

I have been using a few other Honest products but needed something for my mid-40s skin. This is now my go to night cream. It is thick and moisturizing with a pleasant scent. I like that I can trust what is in these products. Add their vitamin C serum under it and you wake up glowing.